CONSUMER vs DESTINATION MARKETING: A Side by Side Comparison by Brian Applegarth

While consumer marketing focuses on promoting products or services to individual consumers, destination marketing promotes geographic locations to attract travelers and visitors. Both approaches involve understanding target audiences, crafting compelling messages, and utilizing appropriate channels to achieve their respective objectives. If we were to make a list of cannabis-themed destinations that exist today that are […]

Can The Use Magic Mushrooms Lead To Better Sex?

Psychedelics which include “magic mushrooms” have been the subject of recent medical studies documenting such health and therapeutic benefits treating anxiety and depression, PTSD, OC, suicidal thoughts and other mental illnesses.  And now there is a new study out that suggests that magic mushrooms or scientifically called “psilocybin” can help improve sexual activity. According to data published in […]

Understanding California’s New Law Protecting Cannabis-Using Employees

In recent years, California has emerged as a leader in progressive legislation, particularly concerningcannabis use. The state has enacted new laws that represent a significant shift in employee rightsregarding cannabis consumption, reflecting the evolving landscape of cannabis legalization and itsworkplace implications. Overview of the Law: The new California law, effective January 1, 2024, prohibits employers […]

Top 5 SEO Hacks for Exploding Your Cannabis Traffic in 2024

In the ever-evolving landscape of cannabis digital marketing, search engine optimization (SEO) remains a pivotal element in driving organic traffic to your cannabis-related website. As the cannabis industry continues to grow, so does the competition for online visibility. To succeed in 2024 and beyond, you need to employ the most effective SEO strategies tailored to […]

If You Can’t Beat Them, Join Them – Ohio Voters Approve Adult-Use Cannabis!

On November 7, 2023 Ohio voters approved legalizing recreational marijuana use in the state making Ohio the 24th state to legalize cannabis for adult-use (previously Ohio legalized only medical cannabis).  This measure known as “Issue 2”, allows the adult-use sale, purchase and possession of cannabis for Ohioans who are 21 and older. The measure, effective 30 […]

How Can I Find a Good Cannabis Business Marketing Agency?

The cannabis industry is growing very competitive and it’s crucial that businesses in the field find a good business marketing agency that specializes in cannabis to assist them. What’s the best way to identify a marketing agency that will help you achieve your goals in the cannabis business? Here are some considerations and questions to […]

California’s Fight Against The Illegal Cannabis Market

New law allows licensed cannabis businesses to pursue legal action against unlicensed cannabis operators in state superior court if they can prove damages resulting from the operation. Legal California cannabis businesses have been complaining about taxes, which in parts of the state are among the highest in the nation. Many believe that these taxes on compliant cannabis […]

IRS Postpones Tax And Payment Deadline For California Taxpayers To November 16th

On October 16, 2023 the Internal Revenue Service (IRS) announced tax relief for individuals and businesses affected by seawater intrusion in parts of Louisiana. These taxpayers now have until February 15, 2024, to file various federal individual and business tax returns and make tax payments. Eligible returns and payments that qualify for the November 16, 2023 deadline include: Other Areas […]


CBD vs THC – what’s the difference in those acronyms and why does it matter? Cannabinoids are molecules, fatty acid protein types that affect your body in a myriad of ways. Our ECS or endocannabinoid systems keep us balanced at the cellular level without us even knowing it. As we explored in the previous article […]

The Basics of the ECS

Bloom Hemp is proud to offer you a series of foundational articles on how and why CBD helps. Enjoy this rich content in our emails and posted in our blog section for you. The Endocannabinoid System 101 – Are you curious to know why CBD may keep you healthy? We are here to clue you […]