Meet Our Committees
The committee is dedicated to developing ongoing educational opportunities while integrating our personal/professional knowledge into all aspects of the organizations functions through recommendations to the board. We monitor ongoing processes and procedures by gathering information based on current membership involvement, report findings, and make a recommendation for course of action to the board.
Enhance engagement and participation of the board by ensuring effective operation of CVCAN’s policies and procedures.
Knows and understands legislation and regulations within the represented geographic region of the organization, advocates on behalf of members related to regulations and the ability to thrive within the legal market.
Thoughtfully represent and advocate for CVCAN member success.
- Committee Lead: Simone Sandoval, Global Go LLC
- Jocelyn Kane, City of Coachella
- Erick Gustafson, Tom’s Tumble Trimmer
- Scott Rusczyk, MMHF, Inc
- Jessica Garcia, AtWork
Marketing & PR Committee
The committee updates and maintains the website, creates backlinks and monthly articles for search engine optimization, creates and manages the social media channels, designs, writes and helps with all communications via email newsletters, email marketing, flyers, and press releases. We also help with photography, and videos.
Spread awareness about CVCAN to the community, share stories about the good work CVCAN does in the cannabis industry, and help promote members through our initiates.
- Committee Lead: Nicole Weber, Nug Digital Marketing
- Alex Gomez, Creative Good Associate
- Georgi Gordon, GBG and Associates
- Jason Zahler, Canna Management Group
- Lea Goodsell, Nug Digital Marketing
- Melonie Gallegos, The Cannabiz Agency
- Mike Kelly, CRU
- Ricky Bradford, Display Republic
- Wendy Rall, Nug Digital Marketing
The Membership Development Committee is dedicated to bringing new members from our Community and beyond to CVCAN through ongoing networking, educational, social events, and opportunities. We look to build Membership Development by building relationships with current and new members.
This committee’s goal for new and current members is to build the CVCAN organization bringing value that makes us irreplaceable in our Community.
- Committee Lead: James Nelson, New Growth Insurance
Sarah Nayfack, Ecomaster Corp
Adam Yudka, Gold FloraAlicia Wilkins, At work
Social Equity & Inclusion Committee
The committee works directly with policymakers to educate the public, assist applicants in the application process, and help with workforce development in affected communities. Social equity deals with justice and fairness within social policy. The legal cannabis industry and its regulators are embracing the idea that the industry itself is the best place for redress of past harms through the creation of social equity programs. These programs attempt to ensure that people of color, and those with marijuana offenses prior to legalization, be afforded an opportunity to participate. Social equity laws seek to ensure that people from communities disproportionately harmed by marijuana prohibition and discriminatory law enforcement are included in the new legal marijuana industry. Policymakers are working to address criticisms that outsiders are setting up legal cannabis businesses and profiting by doing the same things their less fortunate neighbors were arrested and given jail time for just a few years ago.
Expand social equity in the Coachella Valley cannabis industry through justice and fairness within social policy.
Interested in joining a committee?
If you are dedicated to the growth and success of canna-business in Coachella Valley, we would love to have you as a part of this amazing movement! Meetings are typically held virtually at least once per month, although schedules and activities vary with each committee. Get started now by completing our committee application online. Your application will be submitted to the committee lead for review (see who they are under “members”). They will email you to provide more information and answer any questions you might have about joining.
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